EP 13: Building with Purpose & Making A Real Impact with Tane van der Boon

WayForward.tv - By Anuj Singh-Sahni

Today we’re in conversation with Tane van der Boon who co-founded mattress startup Winkl; MAUI63, a not-for-profit protecting marine life; and Inviol, an AI-driven workplace safety solution.

Tane treats us to practical and realistic advice around bringing in a successful business model overseas, disrupting traditional industries, and the operations behind next-day delivery. We also hear Tane’s passion for protecting marine biology as he talks about MAUI63, before diving into his advice on using off the shelf tech and financial forecasting.

Today we’re in conversation with Tane van der Boon who co-founded mattress startup Winkl; MAUI63, a not-for-profit protecting marine life; and Inviol, an AI-driven workplace safety solution.

Tane treats us to practical and realistic advice around bringing in a successful business model overseas, disrupting traditional industries, and the operations behind next-day delivery. We also hear Tane’s passion for protecting marine biology as he talks about MAUI63, before diving into his advice on using off the shelf tech and financial forecasting.

Struggling to hire tech talent? We’ve got a long-term solution: https://picwa.io/hire

Timestamps:

01:23 - A crash course into Tane’s startup journey - from fixing computers at 15 to experienced founder

06:55 - Tane’s advice for bringing a successful business model overseas into NZ

09:54 - Advice for entrepreneurs using tech to disrupt a traditional business model

13:27 - What strategies helped Winkl become a household brand name in 18 months?

17:15 - Taking a peek at Winkl’s operations - how did they do next day delivery?

20:05 - How MAUI63 is protecting the world’s rarest dolphin with technology

23:26 - Why you should start small when building a piece of tech

25:46 - Tane’s advice for cash flow and revenue forecasting

27:58 - What Tane would like to see more of in the startup space

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